I'm a big believer in duct tape (sometimes referred to as hundred mile an hour tape) so when I ran across an article from Duct Tape Marketing on an upgrade to Facebook it immediately caught my attention. Many small business owners have been proactive about social media and have created a Facebook Business Page and according to the article there are some major improvements that will be implemented by March 1st. The article goes on to describe some of the most important improvements.
- iframe Tabs for pages
- Look and feel
There are many links in the article to help any small business in upgrading their Facebook Small Business Page before the changes take effect. The article makes the point that many of the changes may mean a move to separate business and personal profiles and stresses that all the changes are fluid. Some will stay, some will change over time, and some will disappear. The main thing is now is the the time to do your homework (or in this case business work?) to make sure you take full advantage of the upcoming changes.