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Doug Fleener

You are so right Mike. This holiday is all about attitude and execution. While I'm concerned with the higher market share discounters got this past Black Friday, there is still a lot of opportunities for the independents.

I believe that managers/owners/executives need to be realistic about the challenges before us but optimistic that their store or stores can still succeed this holiday. But optimism is just useless fluff if they aren't realistic about their store or stores ability to do what it takes to make sales this year. Hope or optimism doesn't make your sales numbers. . . . your staff's ability to execute the right strategy does.

My mantra for Holiday 2007 is either sell it cheap or sell it better. There's nothing in-between. Keep up the great posts!

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