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I agree with your analysis. Stoppers for coffee are not obvious, until you hit that speed bump and the coffee shoots out of the hole and coats your dashboard.

Beyond that, let's say you own or manage a smaller company without the resources of Starbucks. You’re looking for ideas about how to improve your products or services. Your customers could probably point you in the right direction. How do you tap into all the ideas that they could come up with?

That's why we created brainstorm exchange. www.brainstormexchange.com It gives you, companies of all sizes and even non-profits, an easy to use, free or very affordable solution to solicit and collect ideas from customers, suppliers, employees, and other companies.

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