Here are five tips for Marketing (not Selling) on the Internet:
- Whenever possible collect email addresses from your customers.
- Use the collected email addresses to alert customers of sales or store events using this free e-mail software.
- Use the email addresses and the email software to invite previous customers to take short online surveys of their sales experience at your store using this free online survey software.
- Post positive comments from the surveys and other sources to a special section on your Website.
- Make sure to keep your Website current, nothing looks worse than having outdated information.
Number 33 can be especially helpful in improving your sales, if you don't know what customers like (or dislike) how can you hope to make improvements?
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