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Ted Hurlbut

I am advising my retail clients to turn to their best customers, and reinvigorate those relationships in as personal a way as possible. I have a blog post up about this very point at http://www.hurlbutassociates.com/blog. Special events, referral reward programs (gift certificates to the best restaurant in town!), personalized emails, even phone calls, whatever it takes to let your best customers know how important they are to you.

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